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For your reference, we have included the original job posting below.
Senior Copywriter
Job Number:
41585131
Company Name:
Confidential Company
Job Location:
San Leandro, CA Us
Job Category:
Marketing & Advertising
Salary:
Doe
Senior Copywriter
This position requires a journalistic mindset, always thinking of and creating new content that is strategic and aligned with our brand, for a variety of internal, client-facing, and prospecting communications. Communications include but are not limited to: brochures, seminar/webinar invitations, direct mail pieces, emails, web pages, newsletters, data sheets, and announcements. This position will also edit, review and ensure copy developed by outside resources are consistent with TriNet’s overall tone and brand. This position will work report to the Senior Marketing Operations Manager who manages the Creative Services team.
Job Duties:
Write compelling, engaging content that supports marketing campaigns and other business units, displaying understanding of company value proposition and needs of our target audiences.
Help keep refreshed content for areas such as website:
Ability to create library of content that feeds into our various marketing mechanisms and ensures refreshed content throughout the year
Strategic thinker that plans and executes on content needs in advance and creates new fresh ways to communicate to our audience
Have excellent ideation and brainstorming skills.
Ability to write for a variety of audiences and tactics:
Proven ability to switch “voice” and “style” for the needs of the audience and the medium
Proven track record of writing for multiple mediums. E.g. demand generation tactics that translate features into benefits interweaving direct response elements or customer communications that inform them of new product features.
Understands and effectively writes content that targets different industries
Understanding of how content works with design, ability to modify personal style to meet the needs of design and marketing partners
Ability to work as a business partner with design and marketing colleagues in the department in service of shared business goals
Good interpersonal skills; experience in marcom and copywriting functions either as an in-house or agency contributor
Outstanding command of the English language; ability to write and edit at an extremely high professional level
Rock-solid writing and output, proper business grammar, syntax, and style
Background in professional business writing/editing
Produce consistently under tight deadlines
Job Responsibilities:
Bachelors degree from an accredited institution in Journalism, English, or related field (or relevant work experience in these fields).
Previous experience in advertising, corporate communications, software publishing or other marketing or business composition and copy production environment.
Advanced skills in writing and editing to produce c...
